Before you put your cat on a diet—read this.
Cat Health
Get health advice from vets and specialists, from major medical stuff to everyday pet wellness.
routine care
Want to ace everyday pet wellness? Get tips on vet checks, vaccine schedules, preventative care, DIY remedies, and more.

Vets explain how fish-flavored toothpastes and nifty finger brushes can prevent more than “tooth fur.”

Want your kitty to live their best, healthiest life? Get them vaccinated.
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conditions & treatments
The medical stuff is stressful. Get expertise on common (and not-so-common) health issues, from causes and symptoms to the latest treatments for pets.
And at what age is it safe?

How to detect and treat worms to keep your cat healthy.
That’s an interesting move...
Ask a Vet
Pet health question that’s not an emergency? Our vet team will answer over email within 48 hours. So, go ahead, ask us about weird poop, bad breath, and everything in between.
skin issues & allergies
Casual scratch? Weird paw lick? Seasonal allergies? Fleas? We’ll help you decipher all the pet skin issues.
They may not be the biggest fans sometimes, but that’s different.

Everything you need to know about cat allergies, according to three veterinary dermatologists.

Your pet can benefit from your self-care practices, from CBD to acupuncture. (Yep, you read that right.)
grooming
Pet grooming? Not always glamorous. Get DIY nail-clipping tutorials, bath-time tricks, and celeb groomer tips to keep your pet looking (and feeling) good.

Vets explain how fish-flavored toothpastes and nifty finger brushes can prevent more than “tooth fur.”

Bathe your kitten safely and effectively.

Your pet can benefit from your self-care practices, from CBD to acupuncture. (Yep, you read that right.)
Get your fix of Kinship
We promise not to send you garbage that turns your inbox into a litter box. Just our latest tips and support for your pet.
safety
Get tips on pet-proofing your digs, keeping them warm (or cool) through the seasons, and avoiding all the toxic stuff…like toys, plants, and everything else they try to eat.

All you need to know about snake plants — plus, other plants that are toxic (and safe).

What you need to do, have, and know in the moment (hopefully, it never comes).

Can Cats Eat Dog Food?
It shouldn’t be their main course. Here’s why.
holistic vet care
Check out the latest alternative pet care treatments, like massage techniques, herbal remedies, and other not-so-traditional therapies.

Follow these tips to get treatments covered by your plan.

The next time they try to kiss your face while you’re in corpse pose, let them.

Communication is key, and pheromones are your cat’s version of DMs.
Emergencies & First Aid
Learn who to call for pet emergencies, how to know when a pet injury is an emergency, and other urgent care advice to help in a pinch.

BluePearl Pet Hospital wants your pet to be a hero.

What you need to know if wildfires affect your community.

Worried about the cost of making your pet feel better? Help is on the way.
dental health
Wonder how often you really need to brush your pet’s teeth? Here's everything you need to know about caring for their pearly whites.

Vets explain how fish-flavored toothpastes and nifty finger brushes can prevent more than “tooth fur.”

Health issues that begin in the mouth do not stay in the mouth. Stop them before they start.

Much to their disappointment, taking care of your cat’s teeth is essential.